From Insight to Implementation
We offer research, strategy, program design, and facilitation to help partners cultivate tourism that fits their place, strengthening rural livelihoods, local food systems, and the relationships that sustain communities.
Here’s how we can help you
We help partners make clearer tourism decisions by grounding planning in solid evidence and local knowledge, bringing to light what’s really shaping demand, capacity, and local benefit.
Research & listening: Visitor/market research paired with resident and stakeholder engagement to understand patterns, priorities, and lived experience.
Place-based asset mapping: Identify the food, farm, cultural, and landscape assets that define your region—plus the gaps and opportunities to build on.
Program review, evaluation & learning: Assess what’s working and what’s getting in the way, then design practical evaluation approaches to track progress, improve over time, and demonstrate impact.
Research and Insights
We help partners set a clear direction for tourism that fits their place, and can be confidently carried forward by local stakeholders. By bringing together local values, on-the-ground capacity, and long-term community benefit, we build strategies that balance quality of life, stewardship, and a strong visitor economy.
Destination & regional strategy: Plans for destinations, regions, and corridors—often centered on agritourism, local food systems, and working lands.
Narrative & brand direction: Positioning and storytelling that reflects what’s true about a place, gives the community a voice, and gives visitors a reason to care.
Implementation roadmaps: Phased actions, clear roles, and concrete measures of success so teams can move from planning to delivery with confidence.
Strategy & Planning
We work with partners to design and pilot programs and visitor experiences that connect farms, food, main streets, and landscapes in ways that are locally grounded and operationally realistic so they feel achievable for operators, and genuinely beneficial to the place they’re rooted in.
Visitor pathways & experience design: Food and farm trails, themed routes, and journey/touchpoint design that help visitors navigate a region with ease and meaning.
Partner coordination & pilots: Programs that link farms, restaurants, markets, and community partners into a visible ecosystem, with shared expectations and clear roles.
Implementation tools: Practical templates and playbooks—wayfinding, signage guides, experience checklists, and operator-ready resources that make delivery easier.
Program & Experience Design
Sustainable tourism works best when local partners have ownership, shared direction, and the confidence to act. We provide practical capacity-building and facilitation that brings people together to align priorities, make decisions, and move work forward, so implementation is feasible and locally led.
Workshops & trainings: Sessions for farmers, small businesses, DMOs, and agency teams focused on real-world application.
Cohort education & coaching: Structured learning that builds skills, shared standards, and momentum through peer support and guided coaching.
Facilitation & stakeholder engagement: Inclusive processes such as retreats and working sessions that help partners navigate tradeoffs, clarify roles, and stay accountable as plans move into action.
Capacity Building and Facilitation
Reach out to us to learn more about how we can support your work.
Some of Our Client-Partners
